How These 16 Famous Logos Would Look If They Were Honest

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Lena C
Writer

Logos help business to establish a brand identity that consumers want to interact with. A good logo design represents the overall essence of the business. It depicts a business that is positive, professional, and reliable. The logo promotes awareness of the business and allows the company to stand out from other comparable organizations. 

But we think that because logos try so hard to give a positive impression, they sometimes lack the honesty needed. 
It's time to see the logos of large brands with honesty filter added, and luckily, Italian designer Marco Schembri did exactly that! 
Here are 16 honest logos that make more sense than the actual ones,
enjoy! 

1. Starbucks

1. Starbucks

Come on, Starbucks, your semi-tired looking logo should be replaced with this. 

2. Absolut Vodka

2. Absolut Vodka

Most people look at their logo when they are already drunk with blurry vision anyway, so it makes sense. 

3. Gillette

3. Gillette

The new logo looks much better than the original. Gillette logo sliced up is quite awesome, don't you think?

4. Red Bull

4. Red Bull

Let's be honest here, Red Bull will not give you wings. It will just make you hyperactive and much, MUCH LOUDER! 

5. Nestlé

5. Nestlé

When you eat chocolate, you get dirty. This is why this new logo is so fitting. 

6. McDonald's

6. McDonald's

We know this is the price you pay when eating in McDonald's. 

7. Nutella

7. Nutella

Nutella might be tasty, however obviously you pay for it when you go to the bathroom. 

8. Braun

8. Braun

For those who did not get it, the artist just shaved the top of the A off, because... they sell razors. 

9. Durex

9. Durex

What can we say... This is how their logo would have looked like if they were honest. It's the perfect depiction. 

10. Zippo

10. Zippo

When you set Zippo's logo ablaze, it looks so much cooler. 

11. British Petroleum

11. British Petroleum

Their logo ironically looks perfect with the edit of the dead fish after BP had their oil spill. Many marine animals died because of that. 

12. Kentucky Fried Chicken

12. Kentucky Fried Chicken

The Colonel should have gained at least 10 more pounds but hey, at least KFC taste great. 

13. YouTube

13. YouTube

After making it impossible for bloggers to earn a decent living in Youtube, it is now a CatsTube

14. Playboy

14. Playboy

Not sure people would buy the magazine with this name, but at least the logo is honest. 

15. Camel

15. Camel

They sell cancer sticks, so why not make this logo?

16. Facebook

16. Facebook

Facebook is not here to connect people, but at least we use it as a way to distract us from doing important stuff. 

What was your favorite logo? Whare with us your thoughts in the comments, and feel free to check Marco Schembri's other projects on his Instagram.